Recreate The Business

June 29, 2005 12:54 PM

Has anyone else noticed BT recreating the Yellow Pages again? Their latest TV adverts highlight the fact "The Phone Book" contains all you need in life with the 'phone. So, having hived off Yellow Pages and sold it as a seperate business back in 2001 having declared it "non-core", it now seems that business pages have now become "core" business.

Next thing you know, the Post Office will be selling telephones services again...

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About Alan Bell

Lapsed: electronic engineer, scout leader, project controller.
Now: Oracle Primavera training consultant, business support manager, occasional website designer.

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